The history of tourism in the Jungfrau Region is shown here in three floors of exhibits that cover everything from early transport and hotels to travel clothing and skiing.
Housed in a lovely restored 17th-century timbered house, the museum includes models of early postal coaches, rack railway locomotives, bicycles and lake steamers, as well as actual historical carriages and vehicles.
Exhibits also use historic photos and art to show how tiny, often remote villages were able to develop and thrive by attracting tourists to experience their landscapes, folk traditions, geological wonders, and even local flora and fauna.