Lovely Laodikeia, about 12 kilometers south of Pamukkale, was once home to Cicero. This Roman commercial center was a bustling city of industry, medicine, and trade. 

As Christianity began to take over from the earlier pagan religions, a large population of Christians and Jews lived here. 

The ruins, though sparse, are highly photogenic, and there's an interesting mix of remnants from the temples and theaters of early Roman settlement to the later Christian early-Byzantine era.